Sports luxe

dunhill’s gents were more Regatta than Rodney Parade
Fashion | 21 January 2025

As dunhill’s Creative Director, Simon Holloway’s first season saw him take over London’s National Portrait Gallery, putting on a very fancy high tea for all involved. Then, Holloway transported the British brand to Milan for SS25, taking his gents outside to a lush Milanese garden. This season, the setting was the Societa del Giardino, an 18th-century gentlemen’s club in the heart of Milan.

The location echoed the collection’s themes of classicism and casual elegance, which placed the English Drape suit at the centre of the moodboard. Introduced in the 1930s by London tailor Fredrick Scholte, the suit style was one of the first to imbue traditional tailoring with a sense of athleticism and leisure: cut with a softer shoulder and relaxed demeanour. It’s a spirit the dunhill man knows well, with a sporting social calendar that’s more Regatta than Rodney Parade. Crafted in the finest fabrications, variations of peacoats, overcoats, blazers, wide-wale corduroys and heritage knits offered a fully-formed wardrobe as smoking jackets illustrated with tie-print motifs stood alongside black velvet lounge suits and Holloway’s fascination with the brand’s iconic car coats reimagined the silhouette in a very dapper charcoal grey suede shearling and fine wool whipcord form.

GALLERYCatwalk images from dunhill MENS-FALL-WINTER-25





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